Kickstart your digital transformation with detailed analysis of your existing strategy, complete with precise guidelines for the future. You are free to implement these findings yourself or deploy our own proprietary technologies and partner with our team for rapid growth.
A highly disruptive, proprietary technology that delivers absolute clarity on your digital opportunity with the strategy to develop a competitive advantage to accelerate growth.
Growth starts with clarity and we begin your digital transformation by benchmarking your current online strength, opportunities and barriers to growth.
This allows you to make decisions with confidence, based on accurate and precise information. The outcome will be improved lead generation from your website and content that focuses on making sales.
This is a comprehensive programme that includes the following areas:
Most websites are not set up with the customer at the heart of the conversation, nor are they aligned with modern blended search behaviour.
As a result they are not seen as highly relevant by Google and other search engines and are not ‘discoverable’ to your ideal future customers.
Our website transformation strategy development roadmap ensures websites do what they are meant to do – make sales. That’s the bottom line.
There are a number of benefits:
Just like a race car, there are a number of technical aspects to your website that affect performance. We identify these and make recommendations to turn your website into a finely tuned sales machine.
Content is a pain point for many businesses with research showing that over 90% of content created is not effectively used. Is all of your content – adverts, landing pages, websites, blogs, white papers, e-books and more – collaboratively created with your sales and marketing teams and aligned with the needs of your customer? Accurate direction for text will attract your customers, a simple philosophy that is sometimes hard to achieve when content is out of sync with buyers.
We will provide you a comprehensive roadmap for effective content that actively engages your target audience with the right messages for each stage of the buyer journey. The results:
This is the elephant in the room for many businesses. They simply do not know what their competitors are up to, or how they measure up. Ignorance is not bliss.
With our tool we will compare your market share against your competitors across key content categories.
GrowthCast® is our own proprietary software that you will not find anywhere else. We will forecast your future revenue streams based on science and hard data, not supposition or guesswork.
GrowthCast delivers cutting edge technology that identifies the strength of your digital business case and provides clarity on where to invest and how much to invest. Get the clarity to visibly see key data to make smart, informed decisions.
Have total confidence in the future of your business.
LeadFlo® builds powerful business differentiators, engaging messaging and consistency across your sales and marketing teams. This creates precise content briefs for your marketing assets across internal teams or external suppliers.
If you are like many of our customers, creating content is an expensive headache. Moreover, creative juices that flow bear little resemblance to hard data on customer buyer behaviour. We are sure you appreciate, as we do, that the best of marketing plans can fail if content is off the mark. Your days of content struggling are now over with StoryHouse®.
WebSmart® is an innovative and affordable programme that will build highly functional websites for your businesses. No more guesswork or hit and miss with WebSmart, just data, hard facts and sales.
Control and action digital strategy as never before. GP Tracker® turns complex data that you can’t understand into simple charts that you can. This allows you to use your data and insights to full effect in the market – understand, measure and benchmark.
GrowthCast® ensures safe and sensible sales forecasting for your Sales Manager, Marketing Manager or CFO. GrowthCast allows you to build sales forecasting models for your marketing investment for each of your key revenue opportunities.
The Matrix Assessment – based on seven key disciplines within your business that contribute to business growth – will reveal where your people and processes may be put under pressure as you implement our GPX growth transformation strategies.
Our Business Development Program is aimed at people and resources. Once opportunities to strengthen your business foundations have been revealed by the Matrix Assessment, you will need to manage and make the most of your transformation.
If staff are your most valuable asset our GP Recruit® becomes a must-have. Using the very latest technology we take the hit and miss out of staff selection ensuring no more costly misfires with recruitment. A disruptive recruitment technology that connects the right people with the right skills matched perfectly to your business culture.